Marketing Campaign & Promotions Executive

  • Develop marketing campaigns which, by design, will contribute to increased sales.
  • Co-ordinate weekly promotional activities across email newsletters, radio advertisements, press releases, social media, google display advertising and video marketing.
  • Develop and implement a plan of activities e.g. promotion of company successes on social media, company social media pages etc.
  • Prepare an annual marketing plan and budget in support of the overall business objectives.
  • Generate actionable insights from reader market research across print, online and events.
  • Work closely with the events team on our strategic messaging and branding at all events attended.
  • Prepare compelling marketing proposals for company competitions and partnerships.
  • Develop a public relations strategy in order to increase the profile of the brand.
  • This includes writing press releases, pitching stories, organizing photo calls and creating direct mails to media outlets.
  • Manage and maximise the effective use of the sponsorship budget.
  • Gain a thorough understanding of our products and differentiators to develop strategies aimed at increasing effective communications and brand awareness.
  • Participate in brainstorming sessions, offering marketing insights to help plan marketing campaigns.
  • Create and distribute monthly marketing reports showing how the marketing budget is being used to meet agreed KPIs.


  • 3 years + marketing experience in a hands-on marketing role.
  • Digital and traditional marketing skillset.
  • Agricultual background essential.
  • Third level qualification in marketing or a related discipline.
  • Drive, enthusiasm and a strong work ethic.
  • Comfortable working on multiple projects with tight deadlines in a fast-paced media environment.
  • Strong communication and English skills with a proactive and positive approach to tasks.
  • Effective team player who is able to also work independently.
  • MSOffice skills: Word, Excel, PowerPoint.
  • Professional, friendly, confident manner.
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